Puma polo shirts: price by condition
| Condition | Typical |
|---|---|
| New with Tags | £28 (~$37) |
| Like New | £24 (~$32) |
| Good | £18 (~$24) |
| Fair | £13 (~$17) |
| For Parts | £7 (~$9) |
Seller-declared grades, sterling with an approximate US dollar equivalent at £1 ≈ $1.33 (July 2026). What each grade means.
What holds its value across Puma
- The Suede and Clyde, which are the label’s heritage silhouettes and have a continuous secondhand market
- Speedcat and Palermo, which returned to prominence and are searched for by name rather than described generically
- Collaboration releases, which are produced in small runs and sell well above the mainline equivalent
- Vintage 1980s pieces with the older formstrip and logo treatment, which are bought as period sportswear
What pulls Puma resale value down
- Crumbling polyurethane midsoles on stored pairs, the same failure that ends most aged trainers regardless of brand
- Worn or lifting formstrip, which is the identifying feature of the shoe and cannot be reattached convincingly
- Mass-market running and training lines, which are discounted heavily new and have almost no resale floor
- Faded and pilled polyester tracksuits, which are the highest-volume apparel item and the weakest secondhand
Identifying and dating yours
- The tongue or sock liner label carries an article number, which buyers search to confirm exactly which release a pair is
- The formstrip shape and the logo treatment differ by era and are how buyers date a vintage pair
- Photograph the midsole and the formstrip stitching, since those are the two places wear shows first
What lifts any polo shirt, whatever the label
Polos are heavily supplied second hand, so brand and collar condition are what separate a sale from a listing that sits.
- Recognised heritage and sportswear labels
- Collars that still stand rather than curl
- Pique cotton with no thinning
- All buttons present and matching
And what pulls one down
- Curled or misshapen collars
- Bobbling on the placket and under the arms
- Missing or replaced buttons
- Faded logos and embroidery
Working out what yours is worth
- Stand the collar up and see whether it holds
- Check the placket buttons all match
- Inspect the underarms for thinning
What to state in the listing
- Chest measured flat and length from shoulder, plus label size
- Fabric composition and whether it is piqué or jersey
- Fit description if the brand uses one
- Collar condition, and any bobbling, mark or thinning
Brand, colour and size: “Ralph Lauren Polo Shirt, Navy, Size L”. Brand is most of the value in this category and buyers search it directly. Say the fit — classic, custom or slim — where the maker uses those terms, because they differ significantly.
Preparing and photographing it
- Check the collar sits flat. A collar that has curled from washing cannot be reliably restored and must be shown honestly.
- Look at the placket buttons and the underarm area for thinning and staining.
- Iron the collar and placket before photographing — ten seconds of work that changes the photograph entirely.
- The shirt laid flat, front, collar arranged naturally
- The collar close up, showing whether it lies flat
- The placket buttons and cuffs
- The label with brand and size, plus any mark, bobbling or thinning
When it sells best, and handing it over
Lifts from April to August. Branded polos sell year round; unbranded ones are seasonal and best bundled.
Very cheap to post. Fold with the collar supported so it arrives flat rather than creased across the collar stand.
What buyers ask
Do Puma trainers hold their value?
The heritage silhouettes — Suede, Clyde, Speedcat, Palermo — and the collaborations do. The mainline running and training ranges are discounted so heavily new that there is little secondhand market for them.
How do I date a vintage pair of Pumas?
By the formstrip shape, the logo treatment and the article number on the tongue label. The 1980s pieces look noticeably different from current production.
How much is a Puma polo shirt worth?
Roughly £6 to £28 depending on condition, against £6 to £29 for polo shirts generally. The identification points above are what move a listing to the top of that range.
What the fees would take elsewhere
At the mid-range £17 for a Puma polo shirt, against what the commission marketplaces would deduct:
| Platform | Fee | You keep |
|---|---|---|
| Poshmark | −£3 | £14 |
| eBay | −£2 | £15 |
| Mercari | −£2 | £15 |
| Etsy | −£1 | £16 |
| WishThrift | −£0 | £17 |
Seller-side rates verified 26 Jul 2026, percentages only — the per-order and processing charges those platforms add are excluded, so the real gap is wider.
Listing is free and there is no commission — read how to sell a polo shirt for the title, handover and timing, or the general polo shirt value guide if yours is not a Puma.
See also: all Puma value guides · value guides by brand · buying a polo shirt · Clothing · condition grades.