Fred Perry hats: price by condition
| Condition | Typical |
|---|---|
| New with Tags | £32 (~$43) |
| Like New | £27 (~$36) |
| Good | £21 (~$28) |
| Fair | £14 (~$19) |
| For Parts | £8 (~$11) |
Seller-declared grades, sterling with an approximate US dollar equivalent at £1 ≈ $1.33 (July 2026). What each grade means.
What holds its value across Fred Perry
- The M12 twin-tipped polo, the signature garment, which buyers search for by that model code rather than by description
- Made in England production, printed on the care label, which carries a clear premium over the standard overseas line
- Collaboration pieces, particularly with Raf Simons and Comme des Garcons, which were made in small runs and trade well above the mainline
- The Harrington-style bomber jackets, which are the second thing the label is known for and sell steadily
What pulls Fred Perry resale value down
- A frayed, lifted or partly unstitched laurel wreath, which is the identifying feature and the first thing a buyer looks at
- Stretched or wavy collars on the polos, the normal failure and the reason most used ones sell cheaply
- Faded twin-tipping, where the contrast stripe at collar and cuff has gone dull and the whole point of the garment with it
- Current mainline basics in common sizes, which compete directly with a new one in a sale
Identifying and dating yours
- The model code is printed on the interior label — M12 is the twin-tipped polo and is worth putting in the title
- The care label gives the country of manufacture, and Made in England is the version buyers pay more for
- The laurel wreath should be tightly embroidered with the leaves clearly separated; buyers compare it against reference photographs
What lifts any hat, whatever the label
Hats are sized and shaped to the wearer, so condition of the crown and brim decides whether one suits anyone else.
- Recognised hatters and heritage brands
- Undented crowns and true brims
- Intact sweatbands and linings
- Original hat box
And what pulls one down
- Crushed crowns and warped brims
- Stained or perished sweatbands
- Moth damage in felt
- Sun fading on straw hats
Working out what yours is worth
- Check the crown holds its shape
- Inspect the sweatband inside
- Measure the internal circumference
What to state in the listing
- Internal circumference in centimetres, plus any letter size
- Material and whether it is blocked felt, straw or fabric
- Brim width, and whether the brim is stiff or floppy
- Sweatband condition and any stain, dent or fray
Style, material and size: “Wool Fedora, 58cm, Charcoal” or “Panama Hat, Size L, 57cm”. Circumference in centimetres is the search that actually works. Name the style precisely — fedora, trilby, flat cap and bucket hat are all separate searches.
Preparing and photographing it
- Measure the internal circumference of the band in centimetres.
- Check the sweatband inside for staining and the brim for loss of shape, which is what ages a hat.
- Brush felt with a soft brush in one direction and reshape gently with steam if it has flattened.
- The hat from the front and the side, on a stand or upright
- The inside band, showing the size marking and sweatband
- The brim edge all the way round
- Any maker’s label, plus every stain, dent, fray or misshapen area
When it sells best, and handing it over
Straw and summer hats lift April to July; felt and wool hats October to February. Occasion hats lift before wedding season.
Post in a rigid box, stuffed with paper to hold the crown. A hat in a padded bag arrives crushed and there is no recovering a blocked felt crown.
What buyers ask
What is a Fred Perry M12?
It is the model code for the original twin-tipped polo, the garment the label is built on. Buyers search for it by that code, so a listing that says only ‘Fred Perry polo’ misses a large part of the audience.
Is Made in England Fred Perry worth more?
Yes, noticeably. The Made in England line is a separate, higher-specification production and the care label states it plainly. It is worth naming in the title.
How much is a Fred Perry hat worth?
Roughly £5 to £32 depending on condition, against £5 to £30 for hats generally. The identification points above are what move a listing to the top of that range.
What the fees would take elsewhere
At the mid-range £18 for a Fred Perry hat, against what the commission marketplaces would deduct:
| Platform | Fee | You keep |
|---|---|---|
| Poshmark | −£4 | £14 |
| eBay | −£2 | £16 |
| Mercari | −£2 | £16 |
| Etsy | −£1 | £17 |
| WishThrift | −£0 | £18 |
Seller-side rates verified 26 Jul 2026, percentages only — the per-order and processing charges those platforms add are excluded, so the real gap is wider.
Listing is free and there is no commission — read how to sell a hat for the title, handover and timing, or the general hat value guide if yours is not a Fred Perry.
See also: all Fred Perry value guides · value guides by brand · buying a hat · Clothing · condition grades.