The short version
- Typical range: £20 – £100 — see the full puffer jacket value guide
- What decides your price: condition, and how well you evidence it in photographs
- Cost to sell here: nothing, at any price
- Category: Clothing
Before you photograph it
Ten minutes here is worth more than anything else you will do. Buyers are deciding between your listing and someone else’s, and preparation is what visibly separates the two.
- Read the inner label for the fill: down and feather percentages, or polyester wadding. This one detail sets the price band.
- Check every baffle for leaking feathers and look for small tears, which puffers get constantly and which are cheap to patch.
- Test the zip along its full length and check the hood, cuffs and any drawcords.
The photographs that sell a puffer jacket
Four photographs do almost all the work. Shoot in daylight, near a window, with the item against something plain — and do not use the flash, which flattens texture and hides exactly what buyers are trying to see.
- Full front on a hanger, zipped, so the loft shows
- The inner composition label, legible
- The hood and cuffs, and the baffles from an angle to show loft
- Any tear, leak point or stain, close up
Photograph the flaws too. It feels counterproductive, but a listing that shows the worst of an item gets fewer questions, fewer withdrawn offers and fewer arguments at handover. Buyers who can see the damage stop imagining something worse.
Writing the title and description
Put the fill in the title, because it is the search and the price driver: “The North Face 700 Fill Down Puffer Jacket, Black, Mens L”. Down fill power is a number buyers know. If it is synthetic, say so plainly rather than letting a buyer assume down and be disappointed.
Then state these in the description, because a buyer who has to ask is a buyer who might not bother:
- Fill type and, for down, the fill power and down/feather ratio
- Pit-to-pit and length, laid flat
- Whether the hood is detachable and whether it has a fur trim
- Any baffle tears, leaks or repairs
What buyers will actually ask
You will receive the same three messages about a puffer jacket. Answering them in the listing itself removes the back-and-forth, and answering them well when they do arrive is what turns an enquiry into a sale.
Read the label and answer exactly. Down commands a substantial premium and buyers check the label at handover anyway.
Squeeze the baffles and look. Small leaks are normal and fixable with a patch, but they must be disclosed.
Answer with the fill power or wadding weight rather than an opinion. Buyers comparing jackets want the number.
Pricing it so it actually sells
Start from the honest condition grade rather than the price you hope for. WishThrift listings use five grades — New with Tags, Like New, Good, Fair and For Parts — and what each grade means is worth reading before you choose, because grading up is the most expensive mistake sellers make. It does not raise the price; it produces a buyer who arrives expecting something else.
The puffer jacket value guide prices all five grades for this item. Pick your grade, take the figure, and if you sit between two grades price toward the lower one. Items priced honestly sell faster than items priced hopefully, and on a free platform there is no fee eating the difference anyway.
What you keep, compared
On a £60 sale — roughly the middle of the range for a puffer jacket — here is what the commission-charging platforms would take, and what you would keep on each:
| Where you sell it | Fee | You keep |
|---|---|---|
| WishThrift | £0 | £60 |
| Poshmark | −£12 | £48 |
| eBay | −£8 | £52 |
| Mercari | −£6 | £54 |
| Etsy | −£4 | £56 |
Seller-side rates verified 26 Jul 2026 — Poshmark: 20% commission on sales of $15 and above; eBay: 13.6% final value fee, plus a per-order fee; Mercari: flat 10% selling fee; Etsy: 6.5% transaction fee, plus a listing fee and payment processing. Percentages are applied to the sterling figure above; the fixed per-order and processing charges those platforms add are quoted in their own currency and are not included here, so the real deductions are slightly larger. Full breakdown: marketplace selling fees compared.
Timing and getting it to the buyer
A short autumn and winter season, strongest October to December. Selling in spring typically costs a third of the value, so storing until autumn is usually worth it.
Bulky but light. A vacuum bag shrinks the parcel dramatically and cuts postage — just tell the buyer it was vacuum-packed so they know to let it loft again.
WishThrift does not process payments or arrange delivery — you and the buyer agree both directly — so confirm payment has cleared before the item leaves your hands, and keep the conversation on the site so there is a record of what was agreed.
Ready to list it? It takes about two minutes, costs nothing, and there is no commission when it sells — create a free account or see how selling works.
Frequently asked questions
What is a used puffer jacket worth?
Typically £20 to £100, with real down from recognised outdoor brands well above synthetic high-street versions. See the puffer jacket value guide.
Do small tears ruin the value?
No. Baffle tears are extremely common and repair patches cost very little, so buyers price them in calmly when shown. Photograph each one rather than hoping they go unnoticed.
Down or synthetic: which sells better?
Down sells for considerably more and faster, because it packs smaller and is warmer for the weight. Synthetic still sells well when priced honestly and described accurately.
See also: what a used puffer jacket is worth · browse live clothing listings · condition grades explained.