The short version
- Typical range: £12 – £55 — see the full wool jumper value guide
- What decides your price: condition, and how well you evidence it in photographs
- Cost to sell here: nothing, at any price
- Category: Clothing
Before you photograph it
Ten minutes here is worth more than anything else you will do. Buyers are deciding between your listing and someone else’s, and preparation is what visibly separates the two.
- Hold it to the light and check for moth holes, which are small, round and easy to miss indoors.
- De-pill the surface, particularly under the arms and at the cuffs.
- Read the composition and note whether it is lambswool, merino, shetland or a blend.
The photographs that sell a wool jumper
Four photographs do almost all the work. Shoot in daylight, near a window, with the item against something plain — and do not use the flash, which flattens texture and hides exactly what buyers are trying to see.
- Laid flat, front, on a contrasting surface
- The composition label
- The knit surface after de-pilling
- Any hole or thin patch, against a light background so the size is clear
Photograph the flaws too. It feels counterproductive, but a listing that shows the worst of an item gets fewer questions, fewer withdrawn offers and fewer arguments at handover. Buyers who can see the damage stop imagining something worse.
Writing the title and description
Fibre, style and size: “100% Lambswool Crew Neck Jumper, Forest Green, Size M”. Name the specific wool — merino, lambswool and shetland are searched separately and priced differently. Say if it is a recognised knitwear brand.
Then state these in the description, because a buyer who has to ask is a buyer who might not bother:
- Exact fibre and percentage, and the knit weight
- Pit-to-pit and body length laid flat
- Number and size of any moth holes
- Neckline style and whether the ribbing has stretched
What buyers will actually ask
You will receive the same three messages about a wool jumper. Answering them in the listing itself removes the back-and-forth, and answering them well when they do arrive is what turns an enquiry into a sale.
Check against a window and answer with a number and a photograph. It is the defining question on any wool garment.
Say what fibre it is and how it feels against skin. Merino is soft, shetland is not, and buyers care a great deal.
Give the flat measurements rather than the label size. Wool that has been machine washed can be a size smaller than stated.
Pricing it so it actually sells
Start from the honest condition grade rather than the price you hope for. WishThrift listings use five grades — New with Tags, Like New, Good, Fair and For Parts — and what each grade means is worth reading before you choose, because grading up is the most expensive mistake sellers make. It does not raise the price; it produces a buyer who arrives expecting something else.
The wool jumper value guide prices all five grades for this item. Pick your grade, take the figure, and if you sit between two grades price toward the lower one. Items priced honestly sell faster than items priced hopefully, and on a free platform there is no fee eating the difference anyway.
What you keep, compared
On a £33 sale — roughly the middle of the range for a wool jumper — here is what the commission-charging platforms would take, and what you would keep on each:
| Where you sell it | Fee | You keep |
|---|---|---|
| WishThrift | £0 | £33 |
| Poshmark | −£7 | £26 |
| eBay | −£4 | £29 |
| Mercari | −£3 | £30 |
| Etsy | −£2 | £31 |
Seller-side rates verified 26 Jul 2026 — Poshmark: 20% commission on sales of $15 and above; eBay: 13.6% final value fee, plus a per-order fee; Mercari: flat 10% selling fee; Etsy: 6.5% transaction fee, plus a listing fee and payment processing. Percentages are applied to the sterling figure above; the fixed per-order and processing charges those platforms add are quoted in their own currency and are not included here, so the real deductions are slightly larger. Full breakdown: marketplace selling fees compared.
Timing and getting it to the buyer
October through February with a Christmas peak. Natural fibre jumpers hold value all winter; synthetics do not.
Light and compact. Fold with tissue and use a waterproof bag, since wool absorbs any damp in transit.
WishThrift does not process payments or arrange delivery — you and the buyer agree both directly — so confirm payment has cleared before the item leaves your hands, and keep the conversation on the site so there is a record of what was agreed.
Ready to list it? It takes about two minutes, costs nothing, and there is no commission when it sells — create a free account or see how selling works.
Frequently asked questions
What is a used wool jumper worth?
Typically £12 to £55, with merino, cashmere blends and recognised knitwear brands above. See the wool jumper value guide.
Do moth holes make it unsellable?
No, but they must be shown. A couple of small holes lowers the price rather than ending the sale, and plenty of buyers mend. Concealing them guarantees a dispute.
How do I stop wool shrinking before I sell it?
Do not machine wash it. Hand wash cool and dry flat, or leave it and simply air it. A shrunk jumper is worth far less than a slightly worn one.
See also: what a used wool jumper is worth · browse live clothing listings · condition grades explained.