The short version
- Typical range: £60 – £400 — see the full TV value guide
- What decides your price: condition, and how well you evidence it in photographs
- Cost to sell here: nothing, at any price
- Category: Electronics
Before you photograph it
Ten minutes here is worth more than anything else you will do. Buyers are deciding between your listing and someone else’s, and preparation is what visibly separates the two.
- Power it on and display a plain white image, then a plain black one, to reveal dead pixels, backlight bleed and clouding.
- Find the exact model number on the rear sticker and note the screen size and resolution.
- Locate the stand, feet, screws and remote. A television missing its stand or remote loses more value than the parts cost to replace.
The photographs that sell a TV
Four photographs do almost all the work. Shoot in daylight, near a window, with the item against something plain — and do not use the flash, which flattens texture and hides exactly what buyers are trying to see.
- Screen on, displaying a normal image, photographed straight on with the room lights off
- The rear sticker showing the model number
- The full television including stand or feet as it will be handed over
- The remote and any cables included, plus any scratch or mark on the bezel or screen
Photograph the flaws too. It feels counterproductive, but a listing that shows the worst of an item gets fewer questions, fewer withdrawn offers and fewer arguments at handover. Buyers who can see the damage stop imagining something worse.
Writing the title and description
Size, resolution and model: “Samsung 55-inch 4K Smart TV UE55TU7100”. Screen size in inches is the primary search term, so it must be there. If it is not a smart TV, or the smart apps no longer update, say so — buyers assume smart features work and are annoyed to find otherwise.
Then state these in the description, because a buyer who has to ask is a buyer who might not bother:
- Screen size in inches and resolution, and the exact model number
- Whether it is a smart TV, and whether the apps still receive updates
- Whether the stand, feet, screws and remote are all included
- Any dead pixels, backlight bleed, screen scratches or bezel damage
What buyers will actually ask
You will receive the same three messages about a TV. Answering them in the listing itself removes the back-and-forth, and answering them well when they do arrive is what turns an enquiry into a sale.
Photograph the screen displaying white and black images. That is the only proof a buyer trusts, and offering it unprompted sets your listing apart.
Check you have the feet and the correct screws. Say plainly if it is wall-mount only, because that changes what the buyer needs to arrange.
Test the ones people actually use. Older smart televisions often lose app support, and it is far better disclosed than discovered.
Pricing it so it actually sells
Start from the honest condition grade rather than the price you hope for. WishThrift listings use five grades — New with Tags, Like New, Good, Fair and For Parts — and what each grade means is worth reading before you choose, because grading up is the most expensive mistake sellers make. It does not raise the price; it produces a buyer who arrives expecting something else.
The TV value guide prices all five grades for this item. Pick your grade, take the figure, and if you sit between two grades price toward the lower one. Items priced honestly sell faster than items priced hopefully, and on a free platform there is no fee eating the difference anyway.
What you keep, compared
On a £230 sale — roughly the middle of the range for a TV — here is what the commission-charging platforms would take, and what you would keep on each:
| Where you sell it | Fee | You keep |
|---|---|---|
| WishThrift | £0 | £230 |
| Poshmark | −£46 | £184 |
| eBay | −£31 | £199 |
| Mercari | −£23 | £207 |
| Etsy | −£15 | £215 |
Seller-side rates verified 26 Jul 2026 — Poshmark: 20% commission on sales of $15 and above; eBay: 13.6% final value fee, plus a per-order fee; Mercari: flat 10% selling fee; Etsy: 6.5% transaction fee, plus a listing fee and payment processing. Percentages are applied to the sterling figure above; the fixed per-order and processing charges those platforms add are quoted in their own currency and are not included here, so the real deductions are slightly larger. Full breakdown: marketplace selling fees compared.
Timing and getting it to the buyer
Sells year round with a clear peak before Christmas and around major sporting tournaments. Large screens move faster than small ones because the saving against new is bigger.
Effectively a collection-only item: televisions are fragile, awkward and expensive to post, and courier damage claims on screens rarely succeed. Let the buyer see it powered on before they take it, which suits both of you.
WishThrift does not process payments or arrange delivery — you and the buyer agree both directly — so confirm payment has cleared before the item leaves your hands, and keep the conversation on the site so there is a record of what was agreed.
Ready to list it? It takes about two minutes, costs nothing, and there is no commission when it sells — create a free account or see how selling works.
Frequently asked questions
What is a used TV worth?
Usually £60 to £400 depending on size, resolution and age. Screen size drives the price more than brand. See the TV value guide for the breakdown by condition.
Should I sell a TV with a cracked screen?
You can, but list it honestly as For Parts and price it accordingly. Buyers do want them for panel harvesting and repair practice. Never photograph a cracked screen switched off and hope it goes unnoticed.
Can I post a television?
It is rarely worth it. Screens are fragile, packaging is bulky and couriers routinely exclude them from damage cover. Local collection is the practical option and buyers expect it.
See also: what a used TV is worth · browse live electronics listings · condition grades explained.