ASOS polo shirts: price by condition
| Condition | Typical |
|---|---|
| New with Tags | £22 (~$29) |
| Like New | £19 (~$25) |
| Good | £14 (~$19) |
| Fair | £10 (~$13) |
| For Parts | £6 (~$7) |
Seller-declared grades, sterling with an approximate US dollar equivalent at £1 ≈ $1.33 (July 2026). What each grade means.
What holds its value across ASOS
- ASOS Edition occasionwear, which is made in smaller runs for weddings and events and is genuinely searched for secondhand
- Bridesmaid and formal dresses, which are bought once, worn once and sell on well while the style is current
- ASOS 4505 activewear, which is a separate line with its own following rather than a mainline basic
- Anything unworn with tags, since the gap between the sale price new and the secondhand price is narrow on this label
What pulls ASOS resale value down
- ASOS Design mainline basics, which are discounted so aggressively new that a used one rarely covers postage
- Anything more than a season or two old, which is competing against the current range at clearance prices
- Peeling faux leather and coated finishes, common on the cheaper outerwear and beyond repair
- Pilled jersey and knitwear, which appears quickly on the lighter blends
Identifying and dating yours
- The neck label distinguishes ASOS Design from Edition, 4505 and Collusion, and only some of those are worth listing individually
- The care label carries a product code that can be searched to confirm the season and what it originally sold for
- ASOS sizing varies noticeably between its own lines, so give flat measurements rather than the label size
What lifts any polo shirt, whatever the label
Polos are heavily supplied second hand, so brand and collar condition are what separate a sale from a listing that sits.
- Recognised heritage and sportswear labels
- Collars that still stand rather than curl
- Pique cotton with no thinning
- All buttons present and matching
And what pulls one down
- Curled or misshapen collars
- Bobbling on the placket and under the arms
- Missing or replaced buttons
- Faded logos and embroidery
Working out what yours is worth
- Stand the collar up and see whether it holds
- Check the placket buttons all match
- Inspect the underarms for thinning
What to state in the listing
- Chest measured flat and length from shoulder, plus label size
- Fabric composition and whether it is piqué or jersey
- Fit description if the brand uses one
- Collar condition, and any bobbling, mark or thinning
Brand, colour and size: “Ralph Lauren Polo Shirt, Navy, Size L”. Brand is most of the value in this category and buyers search it directly. Say the fit — classic, custom or slim — where the maker uses those terms, because they differ significantly.
Preparing and photographing it
- Check the collar sits flat. A collar that has curled from washing cannot be reliably restored and must be shown honestly.
- Look at the placket buttons and the underarm area for thinning and staining.
- Iron the collar and placket before photographing — ten seconds of work that changes the photograph entirely.
- The shirt laid flat, front, collar arranged naturally
- The collar close up, showing whether it lies flat
- The placket buttons and cuffs
- The label with brand and size, plus any mark, bobbling or thinning
When it sells best, and handing it over
Lifts from April to August. Branded polos sell year round; unbranded ones are seasonal and best bundled.
Very cheap to post. Fold with the collar supported so it arrives flat rather than creased across the collar stand.
What buyers ask
Is ASOS own-brand worth selling secondhand?
Occasionwear is — ASOS Edition dresses and formal pieces sell steadily. Mainline ASOS Design basics generally are not, because the new price after discount is close to what a used one would fetch. Bundle those instead.
Which ASOS line holds value best?
ASOS Edition, the occasionwear line, followed by 4505 activewear. Both are labelled separately from ASOS Design and are worth naming in the title.
How much is an ASOS polo shirt worth?
Roughly £4 to £22 depending on condition, against £5 to £29 for polo shirts generally. The identification points above are what move a listing to the top of that range.
What the fees would take elsewhere
At the mid-range £13 for an ASOS polo shirt, against what the commission marketplaces would deduct:
| Platform | Fee | You keep |
|---|---|---|
| Poshmark | −£3 | £10 |
| eBay | −£2 | £11 |
| Mercari | −£1 | £12 |
| Etsy | −£1 | £12 |
| WishThrift | −£0 | £13 |
Seller-side rates verified 26 Jul 2026, percentages only — the per-order and processing charges those platforms add are excluded, so the real gap is wider.
Listing is free and there is no commission — read how to sell a polo shirt for the title, handover and timing, or the general polo shirt value guide if yours is not an ASOS.
See also: all ASOS value guides · value guides by brand · buying a polo shirt · Clothing · condition grades.